As the warmth of the summer sun is still among us for another month, our hair, much like our skin, requires extra love and care to combat the harsh effects of prolonged exposure to UV rays, saltwater, and chlorine. Oway’s Sunway Range offers a holistic approach to summer hair health, designed to protect and nourish your locks. Read on to learn how we take the gentle approach in the summer season…

Understanding Summer Hair Stressors

Summer brings with it a myriad of hair-related challenges. As we all know, the over-exposure to the sun's intense summer rays can cause catastrophic and permanent damage to our skin - but we often forget that our hair is experiences the same harsh exposure and requires extra attention, protection and care to maintain it's best condition. The sun's ultraviolet rays can cause hair to become dry, brittle, prone to breakage and colour fading.

Exposure to saltwater and chlorine from swimming in pools or the ocean can strip hair of its natural oils, leaving it parched and lifeless. Saltwater and chlorine exposure can also accelerate colour fading and compromise the integrity of coloured hair, making it essential to take proactive measures to protect and maintain vibrant hues. Additionally, factors like humidity and increased sweat can greatly contribute to issues such as frizz and scalp irritation.

YOUR SUMMER SAVIOUR: THE SUNWAY RANGE BY OWAY

Oway, a brand synonymous with organic and sustainable haircare, introduces the Sunway Range – a collection specifically formulated to address the unique needs of hair during the summer season. Comprising a meticulously crafted blend of ethically sourced biodynamic, organic and botanical ingredients, these products work synergistically to restore, nourish, and protect your hair.

After-Sun Hair & Body Bath: The After-Sun Hair & Bath serves as the perfect starting point for your summer hair care routine. Enriched with organic ingredients such as quinoa and hibiscus, it gently cleanses the hair, removing impurities accumulated from sun exposure and outdoor activities. The infusion of UV filters shields your strands from the harmful effects of the sun, preserving their health and vitality.
After-Sun Hair Mask: For a deep, intensive treatment, the After-Sun Hair Mask takes center stage. Packed with biodynamic shea butter and ethically sourced babassu oil, this mask provides intense hydration and nourishment. It helps repair damaged hair, leaving it smoother, shinier, and more resilient to the stressors of summer

7 strand-saving tips for the sunny season

SAVOUR YOUR SUDS: Beyond stripping natural oils and impacting the environment, over-washing can dry out your tresses. Rethink your routine for a balanced approach that cares for your hair, scalp and the planet.
SUN SMART STYLING: Opt for protective hairstyles suck as braids of buns, or embrace the #HatGirlSummer trend to shield your hair from direct sun exposure. This not only minimises harsh UV damage but also reduces the risk of breakage.
SUNSCREEN FOR YOUR STRANDS: Invest in hair care products with UV protection, like the Sunway Range from Oway. These formulations act as a deeply nourishing shield against the harmful effects of ultraviolet rays, safeguarding your hair from damage.
BEAT THE HEAT: Minimise your use of heat-styling tools, as the combined effect of increased sun exposure and and styling with heat can lead to dryness and damage. Embrace your hair’s natural beauty and texture during the warmer months.
DIVE DEEP INTO HAIR HYDRATION: Treat your hair to deep conditioning treatments at least once a week. We recommend the After Sun Hair Mask, which helps restore moisture, repair damage, and keeps your locks nourished and healthy all summer long.
MAINTAIN YOUR MANE ON THE REGULAR: Schedule regular haircuts to prevent split ends, breakage and unnecessary damage. Keeping your ends healthy with regular trims contributes significantly to the appearance, feel and overall well being of your hair.
POOLSIDE PROTECTION: Shield your hair from the damaging effects of chlorine and saltwater by applying a protective mask before swimming, ensuring it remains nourished and resilient. Post-swim, promptly rinse your hair to eliminate any lingering salt or chemicals, safeguarding it against potential damage.

In the pursuit of summer holistic hair well-being, the Sunway Range from Oway emerges as a beacon of hope, offering a comprehensive solution to the challenges posed by the season. By embracing organic, ethical and sustainable products, you're not just treating your hair but also contributing to a greener, more ethical approach to hair care. So, let your locks revel in the warm embrace of Oway's Sunway Range, and enjoy the radiance of not just healthy, but environmentally conscious and vibrant hair all summer long.

♡ Words by Lauren Beattie ♡