Shake well before use. Apply from roots to mid-lengths or mid-lengths to ends depending on where you want to add texture, spraying from about 10cm away all over the hair. Use on both damp or dry hair. For best results, apply on wet hair and then dry and style with a blowdryer. May also be used during pre-drying to give texture to the hair.

Use in conjunction with the Volumizing Hair Bath and the Volume & Texture Hair Puff for ultimate volume and body.

BIOMIMETIC HYALURONIC ACID

PROPERTIES: moisturising, elasticising, conditioning, refreshing.

Hyaluronic acid is naturally present in the dermis layer. The quaternised structure. Due to its high affinity with the keratin components of the skin and hair, combines moisturising and elasticising properties with a strong conditioning action, offering a pleasant sensation of freshness.

BIODYNAMIC ESCHSCHOLZIA

PROPERTIES: protective, soothing, calming.

Originally from California, it has been widespread in Europe since the beginning of the 19th century, thanks to German botanist Von Eschscholtz, from whom the plant took its name. In the language of flowers and plants “eschscholzia” symbolises wealth and success. Plant grown in Ortofficina (Oway’s very own biodynamic farm!) and/or by certified local producers.

BIODYNAMIC CENTAUREA

PROPERTIES: conditioning, emollient, stimulating.

It grows throughout Italy from the mountainous to the Mediterranean regions. According to legend, it was discovered for the first time by the mythogical centaur Chiron, who used to to heal a wound caused by an arrow from Hercules, with apparently extraordinary results. Plant grown in Ortofficina (Oway's very own biodynamic farm!) and/or by certified local producers.

ETHICAL MARULA OIL
Extracted from a South African plant, Marula oil has a softening and shining effect on hair. Rich in proteins and minerals, it also acts as a strengthener. It has hydrating and restorative properties. Through the ethical purchasing of this extract we support the economy of small villages of South Africa.

The Shape & Define range, one of four souls within Oway's offering of styling products, was designed to create beautiful shape and distinct definition with all styles in mind. Each soul was created with an Upcycled Ingredient, adopting valuable local food waste destined for landfill as a resource to be celebrated.

Orange Pulp Extract sourced from food industry waste supplied by certified producers in Calabria, Italy (the home country of Oway) is utilised in the Shape & Define range. Packed with beneficial compounds like vitamins, minerals and antioxidants offering maximum benefit to not only the hair, but the person. This potent extract offers potential health benefits, including immune support, skin rejuvenation, and digestive aid.

(BD) Biodynamic Active Ingredient | (O) Organically Grown Ingredient | (EO) Essential Oil | (FT) Fair Trade Ingredient | (ND) Naturally Derived Ingredient | (UC) Upcycled Ingredient | (OZ) Ozonated Water

Aqua/Water Eau (OZ), Polysorbate20 (ND), Amp-Acrylates/Allyl Methacrylate Copolymer, Sodium Polyaspartate, Eschscholtzia Californica Flower/Leaf/Stem Extract (BD), Centaurea Cyanus Flower Extract (O), Sclerocarya Birrea Seed Oil (Marula) (FT), Citrus Aurantium Dulcis (Orange) Fruit Extract (UC)(ND), Salvia Officinalis (Sage) Oil (EO), Citrus Aurantium Bergamia (Bergamot) Fruit Oil (EO), Citrus Medica Vulgaris Peel Oil (EO), Citrus Aurantium Dulcis (Orange) Peel Oil (EO), Hydroxypropyltrimonium Hyaluronate (Hyaluronic Acid), Arginine (ND), Glycine (ND), Alanine (ND), Serine (ND), Valine (ND), Lactobacillus Ferment (ND), Potassium Sorbate, Phenoxyethanol, Limonene (ND), Citral (ND).